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alyce alston

Innovative 7x CEO large to start Up

Bio

I have served as a CEO for 7 different companies located in NYC, Dallas, and Austin. These companies varied in size from startups to those generating $20 million in revenue. My expertise lies in leadership, funding, strategy, brand mapping (business strategy one-pager), go-to-market strategies, e-commerce, financial modeling, and pitch decks for both direct-to-consumer (D2C) and business-to-business (B2B) ventures.

My past experiences include being the launch publisher of Oprah Magazine, CEO of DeBeers Retail, President of Pourri (with a $250 million revenue), President of RDA (managing a $500 million brand portfolio), and American Achievement (a $300 million scholastic company). Additionally, I have worked with early-stage companies such as Supernatural, Culturemap, Relationships First, and EyeJust.

I have been featured in reputable publications such as the NYTimes, Wall Street Journal, Los Angeles Times, and industry publications (even gracing the cover of Ad Age). Recently, I was featured on the cover of the Dallas Morning News Business Section with the headline "Every Inch the Innovator."

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Areas of Expertise

eCommerceBrand StrategySales ManagementMarketing StrategyCommunity BuildingProduct DevelopmentBusiness StrategyStart UpsBusiness CoachingEquity Funding